Posts

Showing posts with the label Personal Branding

The rules for Social Media Branding and getting your products sold in 15 minutes per day

One of the best Social Media Branding strategies is the social patterning method:  ‘on becoming a Brand!’, which has proven itself extremely well in the past 5 years. It originated in the Netherlands (Europe) and enables small and large companies to brand themselves or their products in a fast way using the social media. In order to do that you need to set-up a Social Media Pattern , which is an investment in time of about one working week. After that it only requires 15 minute a day monitoring time. There is a book called ‘On becoming a Brand!’ written by Benno Pieters and Antoinette Pernot which describes the whole method. So what are the rules? 1)       Knowing what you want. Your product or service offering needs to solve a common problem for a larger group of people, the so called niche. There has to be a vision behind the product which lasts at least 5 years. People love consistency. Next you need to have a mission; the road to achiev...

Back in Blog Business

Having forgotten for some time about this Blog, I am back to pusue my Blog activities and publis my Blog thoughts. I also blog professionally on http://www.auriumcommerce.com/Aurium_Commerce/Blog/Blog.html, (take a look) but on this blog I will tackle issues which amuse me or make me wonder. Professionally, I have eveloved to being a Business Catalyst. I have gone beyond the business formula of TC-One (the Sales Consultancy) and have now Aurium Commerce, The Sales Support Company. Antoinette Pernot is my Business Associate and together we conceive new ways of getting business done. Or latest way of supporting small businesses is our Personal Sales & Branding Support Service, in which we help small businesses become a brand in a short time using a combination of traditional business development and the new social media. The goal is to become an authority and the game moves on to Authority Selling. I will be blogging about this on my professional Blog. This will create a continal str...